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"Print+Promo 2020: Vertical Market Watch"
"Print+Promo 2020: Vertical Market Watch"
COVID-19’s effects on key verticals and how to recover
The decision to target one, three or five verticals is personal, and likely will bring up many questions.
- Which vertical aligns with my business philosophy?
- Which vertical interests me?
- Which vertical has lasting power?
That last one carries special weight right now as businesses deal with the consequences of COVID-19. In this report, we address these questions and explore how distributors who position their companies as true marketing value-adds, selling on the merits of creativity and resourcefulness, will fare.
To help you along in the decision-making process, Print+Promo consulted with leading suppliers and distributors in the following vertical markets: health care, manufacturing and financial. Here, they expand on end-user needs, common pitfalls and the effects of COVID-19.
Download the full report to learn more about these three vertical markets, the issues, the selling process and much more!
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